The essence of Pink Media Group, and its most famous brand, is definitely TV Pink. Thanks to its carefully selected content, conceptually and scenographically original solutions, TV Pink has the highest ratings since the days it was established. Following world trends and listening to needs and mentality of the local public, Pink set standards in creative production, but above all, in its ratings. The backbone of its first and most-watched channel TV Pink is serial, news, reality and entertainment program.

Pink TV Platform now consists of 60 TV channels, among which the highest rated channels are in Serbia, Montenegro and Bosnia and Herzegovina – Pink, Pink M i Pink BH. Among the highest rated channels are also Pink Music channels, in as many as 10 TV programs in different genres, created with the same goal and intended for all music lovers – from folk music and pop hits, to rock n’ roll.

Pink TV Platform pays highest attention to skillfully selected movies from domestic, American and world cinematography. Pink Media Group is the biggest purchaser of the movies in the region, through its long lasting contract cooperation with major companies, such as Warner Brothers, Paramount, Fox Regency, Sony and many others. By carefully selecting the movie titles, Pink created 15 thematically different movies and series channels.

The highest rated regional program, movies and music, make the unique offer of Pink Packages comprehensive, with the variety choice of ‘lifestyle’ channels covering fashion, cooking, art, education, and children program.

With the highest rated television, according to the only official monitoring agency Nielsen, goes the highest rated radio station – Pink. Founded back in 1993, on its mother band 91.3mhz, as one of the first privately owned radio stations in former Yugoslavia, it soon took the leading position in the market. Pink Radio today still gathers listeners of the highest quality domestic music, and along with the City Records labels, it also enriches its program with the newest hits. Pink Radio ratings get higher every year, as well as the company itself, broadening its versatility and market share.

Unlike the radio, the majority of television program, together with its entertaining and music program, consists of – news service program. Apart from the Pink News channel that informs the public 24/7, TV Pink has only certain hours reserved for domestic and world news. Editorial Info Desk has 20 years lasting broadcasting tradition, beginning with the program Info Top which later grew in today’s brand National News Journal. Thanks to its timely and impartial news covering, National News Journal is, even 15 years later, the choice of millions of viewers, and bears the title of the most-watched news program of all commercial TV stations, according to the only official monitoring agency Nielsen.

Along with the changing needs of its viewers, the company continued to create different types of television programs:

talent show programs, quiz-shows, comedy and talk show formats, but also the most popular shows of today – reality shows. In the last decade, after purchasing various licensed reality show formats such as Big Brother, The Farm, The Moment of Truth and many other, the company Pink made a historical step in producing TV program. Thanks to its quick reaction in following market trends and needs, Pink Company created a project that sublimes many famous formats, but also highly surpasses all, so far seen reality TV formats – The Community.

In step with the world trends, and listening to the public needs, thanks to its team of creative authors with their original ideas, TV Pink is today by far the most-watched commercial television in the region, and in some viewer categories even more watched than Serbia’s public broadcaster RTS.